
Why eCommerce Is a Mindset, Not a Toolset
By Jack AnanchenkoSep 8, 202647 min listen
Growing an eCommerce business isn't just about selling more. At a certain point, scale creates complexity, operations become harder to manage, and profitability starts to disappear.
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Growing an eCommerce business isn't just about selling more. At a certain point, scale creates complexity, operations become harder to manage, and profitability starts to disappear.
In this episode, Jack Ananchenko sits down with Saim Shami, COO at Kifli.hu, to discuss what it really takes to build operations that scale without sacrificing customer experience or financial performance.
With leadership experience at Amazon, Coupang, Mercado Libre, Carrefour, and Kifli, Saim shares the operating principles behind one of Europe's few profitable online grocery businesses.
Together, they explore why great systems outperform heroic execution, where AI is creating real value (and where it isn't), and why customer obsession remains the foundation of sustainable growth.
In this episode:

By Jack Ananchenko|Sep 8, 2026·47 min listen